Roll Up for Equity

Roll Up for Equity logo

Righting the wrongs of the drug war using cannabis policy to allow market entry for formerly jailed.

Get updates on the Roll Up for Equity campaign by following our Facebook page


Take Action

Take our survey (1-2 min.)

Are you a medical cannabis patient, consumer, or simply a supporter of safe, equitable access in San Diego? Make your voice heard!

Hosted by San Diego Americans for Safe Access, San Diego NORML, and Blue Dream Democrats


Cannabis Social Equity Initiatives

City of San Diego Cannabis Social Equity and Economic Development (SEED) Program

According to an assessment conducted and approved by the City of San Diego in October 2022, people of color have been disproportionately targeted by cannabis criminalization. What’s more, there are numerous barriers to entry into the legal cannabis marketplace, which is reflected by the lack of diversity present among cannabis retail ownership in the city. The SEED program proposes several code amendments that would facilitate entry into the legal cannabis marketplace, particularly for women and people of color.

We are bringing YOUR survey responses directly to city councilmembers to show support for the cannabis social equity program and demand an end to the War on Drugs!

HOW TO TAKE ACTION:

In the Media