Righting the wrongs of the drug war using cannabis policy to allow market entry for formerly jailed.
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Cannabis Social Equity Initiatives
County of San Diego Socially Equitable Cannabis Program (SECP)
*UPDATES*
THE APPLICATION WINDOW TO APPLY FOR A CANNABIS SOCIAL EQUITY LICENSE IS NOW CLOSED
The County has released the final cannabis program Environmental Impact Report (EIR), which is available to view. The final EIR and Cannabis Program are expected to be presented to the Board of Supervisors for adoption in the summer of 2026.
On May 1st, 2024, the County of San Diego adopted a Social Equity Cannabis Program (SECP) to promote equitable ownership and employment opportunities in the cannabis industry for individuals and communities most impacted by cannabis criminalization and the war on drugs.
Through the SECP, eligible applicants and businesses are authorized to participate in various licensing, technical assistance, and business development programs.
Be sure to check our calendar for upcoming community information sessions and workshops related to the SECP.
City of San Diego Cannabis Social Equity and Economic Development (SEED) Program
*UPDATES*
Cannabis social equity has been revived in the City of San Diego! In March of 2026, at the direction of Councilmember Henry Foster, members of the Economic Development & Intergovernmental Relations Committee voted in favor of preparing an ordinance to establish the SEED program. When the ordinance is presented to the City Council, your voice will be needed to ensure it is passed. See the presentation slides here.
According to an assessment conducted and approved by the City of San Diego in October 2022, people of color have been disproportionately targeted by cannabis criminalization. What’s more, there are numerous barriers to entry into the legal cannabis marketplace, which is reflected by the lack of diversity present among cannabis retail ownership in the city. The SEED program proposes several code amendments that would facilitate entry into the legal cannabis marketplace, particularly for women and people of color.
City of Vista Cannabis Equity Program (CEP)
*UPDATES*
The Cannabis Equity Verification Application form is now live on the City of Vista’s website.
On October 23, 2024, the Vista City Council unanimously adopted an ordinance to create three new commercial cannabis cultivation licenses, at least one of which will be reserved for cannabis social equity applicants.
In February of 2024, the City of Vista adopted the Cannabis Equity Assessment, finding that Black Vistan’s were almost twice as likely to be arrested for cannabis-related offenses in the region relative to their total percentage of the population.
On June 25, 2024, the Vista City Council voted to adopt the draft Cannabis Equity Program Manual. Similar to other programs, the CEP creates opportunities for qualified social equity applicants to participate in the legal cannabis market through new license opportunities and financial, technical, and legal assistance services.
Be sure to check our calendar for upcoming community information sessions and workshops related to the CEP.
On Our Blog
In the Media
- Socially Equitable Cannabis Program Advances in San Diego County [Beard Bros Pharms]
- SD County Releases Draft Cannabis Program EIR & Public Meetings [San Diego Cannabis Times]
- Cup of Chisme: Is this the Nail in the Coffin for Cannabis Equity? [Voice of San Diego]
- San Diego Returns State Cannabis Equity Dollars [ Voice of San Diego] – scroll down to see story
- As cannabis license deadline looms, county applicants warned of potential scam [San Diego Union Tribune]
- How to apply for San Diego County’s cannabis equity program [CBS8]
- San Diego County Social Equity Cannabis Program applications open [MSN]
- The County Is Rolling a Fatty — Application Process to Begin for Social Equity Licenses for Cannabis Retail Storefronts [OB Rag]
- San Diego could cut equity grants program before it ever started [iNewsSource]
- Cannabis equity program at risk in San Diego mayor’s proposed budget [NBC San Diego]
- Concern grows for proposed cuts to San Diego city equity programs’ budgets [Yahoo News]
- Mayor Wants to Cut Cannabis Equity Program and Return State Grant [Voice of San Diego]
- Mayor Todd Gloria proposes cuts to San Diego equity programs [KPBS]
- San Diego is launching a cannabis equity program. Advocates say it underdelivers. [KPBS]
- Reader Rant: ‘Mayor Gloria’s Promises of Equity Ring Hollow’ [OB Rag]
- Rally for Cannabis Equity at Mayor Gloria’s State of City Address — Wed., Jan.10 [OB Rag]
- What Did Jesus Do? [OB Rag]
- Wade’s World of Cannabis Seeds [OB Rag]
- San Diego Local Wants Equity in Cannabis Industry [KPBS]
- Where Did All That Passion for the Medical Garden Go? [OB Rag]
- A History of the Cannabis Lobby in San Diego [OB Rag]
- Goliath, Meeting David [OB Rag]
- Cannabis Advocacy Groups Launch Citizen Survey to Gauge Level of Support for Inner-City Access [OB Rag]
- Roll Up for Cannabis Equity – a New Monthly Column by Terrie Best [OB Rag]
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